somehow i think in a moment of great cynicism people like to be talked to in a serious powerpoint sort of way in which a lot of us in the media think oh, it's over their heads, they'll be bored. >> pelley: but don't be folksy? >> i wouldn't go too far away from the statistics and data which is ryan's home turf. >> the difference is bill clinton used the word arithmetic i've never heard paul ryan use the word arithmetic. arithmetic is a word understood by people who only went to the sixth grade or people with ph.d.s. it's one thing to be wonky and not to do it in obscure language that's off putting. i do think as well that the question of the vice president is always, judy, he's mr. august when he's chosen. joe lieberman was a popular choice in 2000 but the real test is mr. october, what he does in this debate. paul ryan was a popular choice among many conservatives but this is his moment of truth. and there's going to be a lot of nervousness. >> i think you would agree it's never about them. they have to talk about the number once. >> no, no, i mean their performance. you recall joe li